The City of Palmdale earned two national honors in the 2026 Savvy Awards Competition for creative marketing that promotes local business opportunities and connects residents with community events.
The City-County Communications & Marketing Association (3CMA) recognized the City’s 2025 Economic Development Retail Market Guide and the Palmdale Amphitheater’s “Wicked” sing-along teaser post during its annual conference at the Hyatt Regency in Denver. This year’s competition drew more than 1,200 entries across 37 categories.
Palmdale received a Silver Circle Award in Economic Development for its “Selling Palmdale in Minutes Retail Market Guide.” Designed to showcase the City’s retail investment opportunities, the guide earned praise for combining compelling design with strategic storytelling.
“The City of Palmdale transformed a simple market guide into a powerful economic development tool,” the judges wrote. The judges praised the guide’s ability to spark conversations, build business relationships and support economic growth in a competitive retail recruitment environment.
The City also earned an Award of Excellence in Social Media – Single Post, in the population category of 100,000 to 225,000, for “Something Wicked Is Coming This Way: The Palmdale Amphitheater’s Wicked Sing-Along Teaser Post.” The post promoted the Amphitheater’s sing-along family movie night event with a creative approach that caught the judges’ attention.
“Great content doesn’t have to be complicated or require a ton of production work, and the team in Palmdale proved this with this wicked good post,” the judges wrote.
Together, the awards recognize the City’s work to reach different audiences with purposeful, engaging communications, from introducing prospective businesses to Palmdale’s opportunities to building excitement among residents for local entertainment.
The Savvy Awards honor outstanding achievements in local government communications, public-sector marketing and relationships between residents and government. Professional communicators from across the country evaluate entries, with population categories allowing communities of different sizes and budgets to compete with their peers.