Tripepi Smith played a key role in amplifying the Blind Children’s Center (BCC) grand reopening event through targeted media outreach and content creation. The celebration, held this November, marked the unveiling of BCC’s newly renovated Los Angeles facility, a historic site designed by architect Paul R. Williams in 1938.
To ensure the event gained significant media attention, Videographer Jeremy Camp, Junior Business Analyst Olivia Rizzuto and Junior Videographer Daniel Ceruti conducted on-site interviews with key figures, including alumnus and West Covina Councilmember Ollie Cantos; Chief Executive Officer Sarah Orth; and Luis Bautista, executive director of the Los Angeles County Office of Education Head Start and Early Learning Division. The videographers also captured extensive footage of the renovated facility, showcasing its modernized features and specialized learning environments for children who are blind or visually impaired.
Using the gathered footage and interviews, Team TS crafted broadcast-ready video packages tailored for local news outlets. These pre-edited cuts enabled stations to air the story during evening news segments on the day of the reopening.
“We wanted to provide media outlets with everything they needed to share the BCC’s story effectively,” said Olivia. “The combination of heartfelt interviews and compelling visuals highlighted both the significance of the upgrades and the lasting impact the Center has on its community.”
Following the event, TS developed a written article detailing the renovations, edited high-quality photos of the event and produced a recap video. The article, along with the photos, was distributed to media outlets and later picked up by L.A. Parent.
“This event was a celebration of our history and a glimpse into the future of what is possible for children who are blind or visually impaired,” said Orth. “We are grateful for Tripepi Smith’s partnership and their help in telling our story.”
By combining thoughtful storytelling, strategic media outreach and polished content, Tripepi Smith ensured the Blind Children’s Center grand reopening received the recognition it deserved. To learn more about the celebration, visit https://www.blindchildrenscenter.org/bcc-grand-reopening/.
About the Blind Children’s Center
Founded in 1938, the Blind Children’s Center (BCC) is a 501(c)(3) nonprofit organization that provides FREE high-quality early childhood education programs for children ages 18 months to 5 years-old (Head Start, Early Head Start, CA State Preschool). We also offer Early Head Start services for infants and toddlers from birth through 36 months and pregnant mothers. BCC has specific expertise in supporting very young children who are blind and visually impaired and those with multiple disabilities. Our small class sizes, experienced staff and specialists all lend to individualized instruction and support for each child in our program.
As a delegate of Los Angeles County Office of Education (LACOE) our programs are funded in part by the Administration for Children and Families, Department of Health and Human Services and California Department of Education. Additionally, BCC solicits donations from private foundations, businesses and individual donors to support our programs for children and families.
About Tripepi Smith
Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, aerial imagery, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American Canyon, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of Grover Beach, City of Santa Paula, City of Indian Wells, City of La Cañada Flintridge, City of Lake Forest, City of Livermore, City of Napa, City of Paramount, City of Tracy, CalChoice Energy Authority, California Joint Powers Insurance Authority, Santa Clara County Fire Department, Costa Mesa Sanitary District, Rowland Water District, California City Management Foundation, Renne Public Law Group, West Coast Arborists, Scripps College, Blind Children’s Learning Center and Climatec.